REMARKABLE DIGITAL EXPERIENCES AT EACH PHASE OF THE JOURNEY,
DRIVING PROFITABLE SALES, MORE CUSTOMERS, AND MORE ADVOCATES.
Science and Magic engagements are lead by one of our senior consultants. We help you understand who your customers are, what they need and expect, identify areas of opportunity in your customer experience, develop strategies to address them, build out execution plans, manage the process of execution – and more. In many cases, we function as an outsourced CMO / CIO / Ecommerce / Marketing director for our clients, working directly with their in-house team, agency / vendor partners, and our team of freelance specialists.
Our team starts with data. Our initial goals will be to help you understand the data you have, where there are gaps, and how to fill those gaps in order to have the evidence to make informed business decisions. We will also help you understand which areas of the customer experience need attention, where there might be friction in the process, and how we can leverage your best customers to to drive more sales and more new customers. We’ll also help you understand how each of your marketing channels is contributing to your business outcomes.
Science and Magic has special expertise in audience development for brand-owned media channels. One of our co-founders actually wrote the book on it. We’ll help your team understand how to build a data-driven content-first plan to build, engage, grow, and convert your audiences on social channels, in email, on your website, mobile app, and other key platforms. We’ll also help the executive team understand the resource requirements, and help maximize efficiency in content production and channel management to establish more direct relationships with your customers.
At Science and Magic, we don’t just talk and think – we do. We can augment your team or your agencies to fill in the gaps with our team of world-class freelance specialists. We can also handle turn-key digital marketing execution, including concepting and creative, media planning and buying, website and mobile app development, videography and editing, animation, or about any other creative needs you may have. Our experienced, vetted freelance network is always available to help with projects, or if need be, function as a fully outsourced team.