We’re Science & Magic — and we care about what you built.
You’ve put your life into this business. We help make sure it runs — and lasts — without you having to hold it all together. Our background is in marketing. We’ve used that experience to become partners who understand the weight of preparing for growth, succession, or sale.
Why We Exist
We started Science & Magic to help business owners like you: people who have built something meaningful, who want clarity about their next chapter, and who deserve a partner that takes their goals seriously.
Why “Science and Magic” ?
Science: The systems, data, and structure that make marketing work.
Magic: The story, trust, and relationships that make it matter. It takes both to grow — and to protect what you’ve built.
Our Values
Honesty
Straight talk – no jargon. We’ll distill technology and marketing to help your business.
Loyalty
We protect what matters to you — your people, your legacy, your peace of mind.
Sustainability
We’re a 1% For the Planet Partner. We donate 1% of our gross receipts to ecology-focused nonprofits.
A Focus on Sustainability
In 2021, Science & Magic committed to donating 1% of its gross revenue toward eco-friendly non-profit groups as part of our membership with 1% for the planet.
In 2025 and beyond, we hope to partner with and extend the reach of eco-friendly organizations, and we’re just getting started.
About our founder - Andrew Gouty
“A pandemic is both a great and terrible time to start a company.”
Andrew’s professional career has been centered in marketing. He’s managed boutique shops in web design and SEO, run web analytics and inbound marketing for enterprise companies (at Raidious, an Indianapolis based content marketing agency), and spent the last five years helping small marketing teams grow their impact.
The current culmination of that experience is Science and Magic.
“The most rewarding work comes where you can make the biggest impact. That’s at small companies looking toward a horizon. The P&L might be smaller, but the stakes are just as high, if not higher, to the people that live it.”
Andrew calls the northeast of England home, having spent most of his adult life in Indianapolis, where Science & Magic was originally founded.